It can sometimes be difficult to get publications interested in certain topics – some more so than others. Leadership development (who hasn’t read about that a million times?) falls into one of the more challenging topics.
The trick is to make the shop-worn topic relevant in today’s world. We recently placed an article in Training Magazine for our client Cerebyte by leveraging the trend of market chaos — the idea that almost every industry is undergoing disruptive change.
Take a look at how Uber has disrupted the taxi industry or how Zoom Care and Urgent Care have disrupted the healthcare industry. We are constantly being disrupted by mobile computing and if your industry hasn’t faced disruption yet, chances are it won’t be long until technology fundamentally changes the rules.
These changes have put pressure on training programs as well. The Cerebyte article, Embrace New Leadership Programs to Survive in Disruptive Markets, discusses the need for innovative transformational leadership programs and provides readers with its own leadership development methodologies.