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Join us for an engaging talk by The Smithsonian Institution’s New Media Guru in Washington, DC on September 21

By Megan McKenzie | September 10, 2011

Michael Edson, Director of Web and New Media Strategy at the Smithsonian Institution, is the next speaker on the schedule for OpenText’s Purpose-Driven Speaker Series. During his talk, Michael will unveil a series of provacative new ideas about the changing relationship between technology, organizations, and the future—and what we should do about it. Michael’s presentation…

Simon Sinek’s Talk was GREAT!

By Megan McKenzie | July 11, 2011

I was in NYC today listening to Simon Sinek’s talk and I have to say that I was totally inspired by his ideas and the benefits of using the “Start With Why” framework. It is a simple, yet elegant way to think about defining or refining the purpose of your organization. You may want to…

Come check out Simon Sinek’s Talk in NYC on July 11

By Editor | June 28, 2011

Simon Sinek, author of “Start With Why,” will be speaking at a special breakfast presentation from 8:30– 10:30 a.m. at the ACE Hotel in New York City on July 11th. Come have breakfast with Simon and leave inspired and armed with the right arguments for why you should fight to keep your personal and organizational…

Purpose-Driven Speaker Series Kicks Off in July

By Megan McKenzie | June 18, 2011

We’ve been working with OpenText on an exciting new speaker series focused on what it takes to become a Purpose-Driven organization. The speaking series will kick off in July with our first presentation by Simon Sinek, author of “Start with Why: How Great Leaders Inspire Everyone To Take Action.” He will be talking about the simple…

The Lengths We Go To Shape an Image

By Rob Goodman | April 27, 2011

“Image is everything” – Andre Agassi, former tennis pro In the mid 1990s tennis star Andre Agassi was in a series of TV commercials for Canon that used this tag line. It was an interesting play on words because, for the most part, Agassi had been all style and little substance since he rarely won…

Take me out to the ballgame – online

By Rob Goodman | April 6, 2011

Sometimes in life we are blessed with the coming together of two things that we love. Milk and cookies, chips and salsa, and…baseball and technology? Yes, that’s right. The intersection of sports and technology is actually quite huge. Whether it’s fantasy league owners needing the most updated statistics or the college football junkie who needs…

The Power of the Electronic Pen

By Rob Goodman | March 29, 2011

Two guys walk into a coffee shop, get their drinks, sit down and start chatting. “Social media is the biggest waste of time,” said the first person. “No it’s not. It’s one of the greatest inventions of our time,” said the second person. The truth is probably somewhere in the middle. I…

65 million iPads – A New Era in Digital Media Arrives

By Brian Edwards | March 11, 2011

Although the excitement level for iPad 2, which probably should be iPad 1.5, is nowhere near the level that it was for the original iPad, the availability of the iPad 2 in stores today generated a notable news cycle. What’s also notable is the complete dearth of anything remotely credible as a competitive tablet, as…

Is the Future of Brand Building Mobile?

By Brian Edwards | December 9, 2010

Over Thanksgiving my cousin and daughter talked up an iPhone and Android game called Angry Birds. It’s a very simple game where you launch birds from slingshot to take out egg-stealing pigs hiding behind various structures. Simple in concept…and absolutely addictive. Believe me. On iPhone it sold something like 12 million copies for $.99 largely…

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