Posts Tagged ‘smartphone’

Is the Future of Brand Building Mobile?

Over Thanksgiving my cousin and daughter talked up an iPhone and Android game called Angry Birds.  It’s a very simple game where you launch birds from slingshot to take out egg-stealing pigs hiding behind various structures. Simple in concept…and absolutely addictive.  Believe me. On iPhone it sold something like 12 million copies for $.99 largely…

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Know when it’s time to hit the reset button

Nothing lasts forever.  Not even cash cows. In the fast moving technology world, standing still with old technology is a sure recipe for failure. Or as an old boss used to say, you can put lipstick on the pig, but it’s still a pig. Unfortunately, there are way too many examples of companies that once…

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